IMPORTANT - PLEASE READ CAREFULLY

MO&Co. is part of EPO Fashion Group (the “Group”) which includes [广州摩购电子商务有限公司], and is committed to respecting the privacy rights of users to its website. This privacy policy (the “Policy”) will explain how we collect, use, protect, keep, share and delete your personal data we collect from you when you use our website https://en.moco.com/ (the “Website”), shop with us or otherwise provide your personal data to us.

You must read this Policy carefully and we recommend that you print and retain a copy for your future reference. By browsing or otherwise using this Website, you must have read this Policy.

When we say “MO&Co.”, “us”, “our” or “we” in this Policy, we are referring to 广州摩购电子商务有限公司, a company incorporated under the Laws of the People’s Republic of China, whose registered office is located at No.397, Xingang Middle RD, Haizhu District, Guangzhou, PRC.

In addition, under this Policy :

“personal data” means any information relating to you, identifies you, describes you, and that is reasonably capable of being associated or could reasonably be linked with you, directly or indirectly;

“processing” means any operation or set of operations which is performed on personal data or on sets of personal data.

“data controller” refers to 广州摩购电子商务有限公司, when it determines the purposes and means of the processing of personal data and controls the collection of personal data.

Topics:

What personal data do we collect and for what purposes?

We collect the following data:
identity information e.g. user name and e-mail address
order related information e.g. delivery address, delivery fee, telephone number, name of recipient, product selections, quantity, price, tax; and
payment information e.g. your PayPal, Credit Card and Debit Card account.

You directly provide MO&Co. with all the data we collect. We collect data and process data when you: register online or place an order for any of our products or services; participate in our promotional operations; and use or view our Website via your browser’s cookies.

If you do not provide the above personal data, this may affect the goods and services that we can provide.

We collect and process personal data for the following purposes:
Customer relationship management where we mainly collect identifying data such as your username and your e-mail address;
Management of the orders where we collect information such as your e-mail address, delivery address, telephone number and name of recipient, product selections, payment information via PayPal, Credit Card or Debit Card;
Organization of promotional operations where we collect data such as your user name and your e-mail address;
Management of the after-sale service when MO&Co. answers to requests regarding our products or our brand if you contact us at CustomerHelp@moco.com;

and

Analysis of the ergonomy of our Website via some cookies or other similar technologies allowing us to collect information about your online browsing, such as the pages of our Website that were viewed during your visit.

Legal basis for processing your personal data is as follows:
Processing of data relating to customer relationship management and management of your orders are either based on the performance of a contract between you and MO&Co. (e.g. when you create an account with us or you order a product from us), or based on our legitimate interests (transaction security helps us to prevent fraud);
Legal basis to process data in view of the organization of promotional operations is the performance of a contract between you and MO&Co. (to allow you to participate in such operation);
When you send a request regarding our products or our brand, processing of your data is based on your specific consent; and
Processing linked to the ergonomy of our Website and the development of statistics is based either on our legitimate interests for the cookies used to improve our Website and to ensure it functions properly and it is secure and safe, or on your specific consent for all the other cookies (g. to run statistics). For more information, please refer to our “Cookies” section below.

Where do we process your personal data?

Internet is used in a global environment, using it to collect and process personal data involves the transmission of data on an international basis. The data that we collect from you will be transferred to, accessed in and stored at, a destination outside the EU/EEA or the State of California of the United States, e.g. China, these data will always be held securely and in line with the requirements of any applicable regulations regarding data protection without undermining your statutory rights. Andwhenever appropriate, we implement additional safeguard measures, such as encryption, pseudonymization and strict access controls.
For customers in the EU/EEA, from time to time we may transfer personal data to recipients in a third country not being approved by European Commission as a safe country for such transfer (adequacy decision), MO&Co. will, whenever applicable, use Standard Contractual Clauses to ensure an equivalent level of protection as granted within the EU/EEA or other lawful grounds for transfer.

Who may access your personal data?

We will treat all your personal data as confidential. Information about our customers is important and protecting your privacy is essential to us, we do not share your personal data with any third parties other than for the limited reasons specified below.

We will only disclose data to:

Other companies within our Group as stated above;
Suppliers we engage to process data on our behalf; and
Government bodies and law enforcement agencies to comply with legal obligations or protect some rights.

We share personal data with other companies within our Group (as stated above) which follow practices at least as protective as those described in this Policy for the purpose of unified data management.

We share personal data on a limited basis with trusted suppliers we use to perform operations on our behalf. These suppliers can assist us by providing operation assistance, providing marketing assistance, delivering our products to you. We only provide them with personal data they need to perform their services and we ask them to commit to use your data only for specific listed purposes. We will always use our best efforts to make sure that these third parties will keep your personal data secure and confidential.

We release account and other personal data when we believe release is appropriate to comply with the law, enforce or apply our Policy, or protect the rights, property or safety of the Website, our users, or others. This includes exchanging information with other companies and organizations for fraud protection and credit risk reduction. However, this does not include selling, renting, sharing, or otherwise disclosing personal data for commercial purposes in violation of the commitments set forth in this Policy.

How long do we store your personal data?

We will keep your personal data for as long as we need it to achieve the purpose for which it has been collected or to meet our legal obligations:

We keep the data relating to the creation of an account (e.g. your user name and e-mail address) until you request us to delete them;
Data relating to product order (e.g. your delivery address, telephone number and the name of recipient) will be kept until you update or delete them in your account, if you select to save as default data when you place an order on the Website, otherwise such data will be kept for the duration of our contractual relationship linked to the management of the order;
Data relating to product order (e.g. you payment information via PayPal) will be kept for the duration of our contractual relationship linked to the management of the order; When you take part in promotional operations, your data will be kept for the duration of such operation;
When you send us a request regarding our products or our brand, your data will be kept for the time necessary to handle such request; and
Personal data within cookies set on your terminal will be kept for as long as we need it to achieve the purpose for which it has been collected, and for the retention period of each cookie please refer to our “Cookies” section below.

How do we secure your personal data?

We implement appropriate technical and organizational measures to address the risks corresponding to our use of your personal data, including loss, alteration, or unauthorized access to your personal data, and empowering you to exercise your rights. We require our service providers to do the same through contractual agreements. However, you should be aware that any transmission of your personal data through the internet is at your own risk. We can only protect your personal data when we have it.

Cookies

What are cookies?

Cookies are text files placed on your computer or smartphone to collect standard Internet log information and visitor behavior information. When you visit our Website, we collect information from you automatically through cookies or similar technology.

For further information, visit allaboutcookies.org.

What types of cookies do we use?

There are a number of different types of cookies, however, our Website uses:

Strictly necessary cookies - These cookies are necessary to maintain our services and cannot be switched off. They are usually only set in response to actions made by you, such as creating an account for later. You can set your browser to block or alert you about these cookies, but that can make some parts of the Website not work.

Cookies Necessary for the Functioning of the Store:

Name	Function	Duration
_ab	Used in connection with access to admin.	2 years
_secure_session_id	Used in connection with navigation through a storefront.	24 hours
_shopify_country	Used in connection with checkout.	session
_shopify_m	Used for managing customer privacy settings.	1 year
_shopify_tm	Used for managing customer privacy settings.	30 min
_shopify_tw	Used for managing customer privacy settings.	2weeks
_storefront_u	Used to facilitate updating customer account information.	1min
_tracking_consent	Tracking preferences.	1 year
c	Used in connection with checkout.	1 year
cart	Used in connection with shopping cart.	2 weeks
cart_currency	Used in connection with shopping cart.	2 weeks
cart_sig	Used in connection with checkout.	2 weeks
cart_ts	Used in connection with checkout.	2 weeks
cart_ver	Used in connection with shopping cart.	2 weeks
checkout	Used in connection with checkout.	4 weeks
checkout_token	Used in connection with checkout.	1 year
dynamic_checkout_shown_on_cart	Used in connection with checkout.	30 min
hide_shopify_pay_for_checkout	Used in connection with checkout.	session
keep_alive	Used in connection with buyer localization.	2 weeks
master_device_id	Used in connection with merchant login.	2 years
previous_step	Used in connection with checkout.	1 year
remember_me	Used in connection with checkout.	1 year
secure_customer_sig	Used in connection with customer login.	20 years
shopify_pay	Used in connection with checkout.	1 year
shopify_pay_redirect	Used in connection with checkout.	30 minutes, 3weeks or 1 year depending on value
storefront_digest	Used in connection with customer login.	2 years
tracked_start_checkout	Used in connection with checkout.	1 years
checkout_one_experiment	Used in connection with checkout.	Session
_Brochure_session	Used in connection with browsing through site.	-
checkout	Used in connection with Pay checkout on shop.app.	3 weeks
signed_in	Used in connection with Shop login.	1 year
user	Used in connection with Shop login.	1 year
Shopify uses Cloudflare Network as a Service for edge routing.	https://www.cloudflare.com/privacypolicy/	-

Performance cookies - These cookies allow us to count visits and traffic so we can collect insights like which pages are the most popular and see how visitors move around the Website. All information these cookies collect is aggregated and therefore, anonymous. If you do not allow these cookies, we will not be able to provide you with a tailored experience.

Name	Function		Duration
_landing_page		Track landing pages.	2 weeks
_orig_referrer		Track landing pages.	2 weeks
_s		Shopify analytics.	30min
_shopify_d		Shopify analytics.	session
_shopify_fs		Shopify analytics.	30min
_shopify_s		Shopify analytics.	30min
_shopify_sa_p		Shopify analytics relating to marketing & referrals.	30min
_shopify_sa_t		Shopify analytics relating to marketing & referrals.	30min
_shopify_y		Shopify analytics.	1year
_y		Shopify analytics.	1year
_shopify_evids		Shopify analytics.	session
_shopify_ga		Shopify and Google Analytics.	session
_landing_page		Tracks landing pages.	-
_orig_referrer		Tracks landing pages.	-
_s		Shopify analytics.	-
_session_id		Shopify analytics	-
_shopify_s		Shopify analytics.	-
_shopify_sa_t		Shopify analytics relating to marketing & referrals.	-
_shopify_uniq		Shopify analytics.	-
_shopify_y		Shopify analytics.	-
_y		Shopify analytics.	-
*_assignment		Shopify analytics	-
ab_test_*		Shopify analytics.	-
cart_sig		Shopify analytics.	-
ki_r		Shopify analytics.	-
ki_t		Shopify analytics.	-

Third Party	Privacy Policy
Facebook Pixel	https://www.facebook.com/privacy/explanation
Google Analytics	https://policies.google.com/privacy
Google Tag Manager	https://policies.google.com/privacy
Pinterest Analytics	https://policy.pinterest.com/privacy-policy
TikTok	https://www.tiktok.com/legal/privacy-policy?lang=en
Twitter	https://twitter.com/en/privacy
Facebook Custom Audiences	https://www.facebook.com/policy.php
Google	https://policies.google.com/privacy
Facebook Connect	https://www.facebook.com/policy.php
Twitter	https://twitter.com/en/privacy

How do we use cookies?

MO&Co. uses cookies in a range of ways to improve your experience on our Website, including:

Keep you signed in;
Establish traffic statistics (number of visits, page views, abandonment during the order process) to monitor and improve the quality of our services;
Adapt the presentation of our Website to the display preferences of your terminal; and
Memorize information entered in forms, manage and secure access to specific and personal places such as your account, manage your shopping cart. We will send you e-mails to keep you informed of the status of your order: you can unsubscribe at any time by clicking on the unsubscribe link in each e-mail
Third-party cookies?

When you access our Website, one or more cookies from our providers (“third-party cookies”) may be placed on your device via the pages of our Website or via content displayed in our advertising spaces.

The cookies placed on our Website by the providers we use to promote our activities and our offers are designed to:

Identify the products seen or purchased on our Website in order to personalize the advertising offer sent to you when you access other websites;
Send you MO&Co. offers by email if you have authorized them when registering.

The cookies contained in the advertising spaces of our Website are intended to establish statistics on advertisements (such as how many times it was displayed, which advertisements were displayed, number of users having clicked on each advertisement etc.)

The issue and use of third-party cookies are subject to the privacy policies of these third parties. We have no access or control over third-party cookies. However, we make sure that the partner companies treat the information collected on our Website exclusively for our needs and in compliance with any applicable regulations.

You can refuse third-party cookies by an appropriate setting of your browser. Any setting can modify your browsing on Internet and your conditions of access to certain services requiring the use of cookies.

You can configure your browser software so that cookies are saved in your device or, in order they are rejected, either systematically or according to their issuer.

You can also configure your browser so that the acceptance or rejection of cookies is offered to you punctually, before a cookie is likely to be registered in your device.

If your browser is set to refuse all cookies, you will not be able to make purchases or take advantage of essential features of our Website, such as keeping products in your cart or receiving personalized recommendations. The configuration of each browser is different. It is described in the help menu of your browser, which will allow you to know how to change your wishes for cookies. You will find more information on how to eliminate or control cookies on allaboutcookies.org.

How to manage cookies?

You can at any time disable your non-essential cookie by withdrawing your consent. You manage your cookie consents in Cookie Settings of this Website.

You can also set your browser not to accept cookies, and the website allaboutcookies.org tells you how to remove cookies from your browser. However, in a few cases, some of our Website features may not function as a result.

What are your data protection rights?

MO&Co. would like to make sure you are fully aware of all of your data protection rights. Every user is entitled to the following rights at any time, so that you have the full ability to protect your privacy and security.

The right to access - You have the right to request MO&Co. for a copy of your personal data and request MO&Co. disclosure of our data collection practices and our sharing practices in accordance with the applicable laws and regulations.
The right to rectification - You have the right to request that MO&Co. correct or complete any information you believe is inaccurate or incomplete.
The right to erasure (“right to be forgotten”) - You have the right to request that MO&CO erase your personal data if these data are no longer necessary in relation to the purposes for which they were collected or otherwise processed or if you withdraw your consent. We might have to keep some personal data to meet legal requirements or legitimate interests though.
The right to data portability - You have the right to request that MO&Co. transfer the data we hold about you in a structured, commonly used and machine-readable format and you have the right to transmit those data to another controller where the processing is based on your consent or on a contract and is carried out by automated means. You have also the right to have your personal data transmitted directly from us to another controller where technically feasible.

For customers in EU/EEA, you also have the following rights:

The right to restrict processing - You have the right to request that MO&Co. restrict the processing of your personal data where one of the following applies:
If you have contested the accuracy of your personal data, processing shall be restricted for a period enabling us to verify such accuracy;
When processing is unlawful and you oppose to the erasure of your personal data and request the restriction of their use instead;
If we no longer need the personal data for the purposes of the processing but they are required by you to establish, exercise or defend your legal claims;
When you have objected to processing based on legitimate interests, processing shall be restricted for a period enabling the verification whether our legitimate grounds override yours.
The right to object to processing - You have the right to object to MO&Co.’s processing of your personal data on grounds relating to your particular situation, where processing of your personal data is based on our legitimate interests. You also have the right to object at any time to processing for direct marketing purposes.
The right not to be subject to a decision based solely on automated processing including profiling, which produces legal effects concerning you or similarly significantly affects you, unless this decision is necessary for entering into, or performance of, a contract between you and MO&Co. or is based on your explicit consent.
The right to lodge a complaint with the competent supervisory authority if you have reasons to think that your rights on your personal data listed above are infringed by MO&Co.

For customers in the State of California of the United States, you also have the following rights:

The right to Opt-Out - You have the right to opt-out of having your personal data sold by instructing us not to sell your personal data, and we will not request you to provide an opt-in consent within the next 12 months after receiving your opt-out instruction. We do not sell your personal data for monetary consideration, but we may transfer your data to a third party that provides us with services such as helping us with website operating, advertising, data analysis and security, which may fall under the definition of for “other valuable consideration” which may be considered a ‘sale’ under the CCPA. To exercise your right to opt-out of the ‘sale’ of your personal data, you can click this Do Not Sell My Personal Informationlinkhere and submit your request to match your preferences. You may choose to opt-in again at any time afterwards by clicking the same link in this privacy policy or the Do Not Sell My Personal Information link at the bottom of the homepage of our Website and submit your request again to match your preferences.
The right against discrimination - You have the right not to be discriminated against for exercising any of the rights described in this section. We will not discriminate against you for exercising your right to know, delete or opt-out of sales.
The right to limit use and disclosure of sensitive personal data - You have the right, at any time, to request that MO&Co. limit the use of your sensitive personal data including your precise geolocation to that use which is necessary to perform the services or provide goods reasonably expected by an average consumer who requests those goods or services.

Please note that we may ask you additional information necessary to confirm your identity to exercise your rights and we will use that information only for that purpose. Please understand that we cannot respond to your request or provide you with Personal Information if we cannot verify your identity and confirm that the Personal Information relates to you.

If you would like to exercise any of these rights, please contact us at our email: CustomerHelp@moco.com. We will respond to you within 30 days after receiving your request. However, if we need more time to respond, we will inform you with the notice ofthe extension within the aforementioned 30 days together with the reasons for the delay, and the extension will be within the extension period as permitted by the legislation in your region.

Children

We do not and will not knowingly collect information from any unsupervised person under the age of 16.

If you are in EU/EEA, for the processing of the personal data of a child below the age of 16, the consent of the holder of parental responsibility is necessary. If you are in the State of California of the United States, for the sale or disclosure of the personal data of a child below the age of 16, the affirmatively authorization of the holder, in the case of the holder is at least 13 years of age and less than 16 years of age, or the consent of the parent or guardian, in the case of the child is less than 13 years of age, is necessary. We shall make reasonable efforts to verify in such a case that consent is given or authorized that way, taking into consideration available technology.

Changes to our Policy

We may need to update our Policy. We reserve the right, at any time, to modify, alter, and/or update this Privacy Policy, your continued use of the Website following our posting of any revised Policy will constitute your acknowledgement of the amended Policy. The latest version of the Policy is always available on our Website.

This Policy was last updated: March 21, 2023.

Effectuated Changes to previous Version: [The section "What personal data do we collect and for what purposes", "Where do we process your personal data", "What are your data protection rights", "Children", "Changes to our Policy" has been updated with new contents for customers in the State of California, the United States.].

Previous changes: [*].

How to contact us?

If you have any questions about our Policy or the data we hold on you, or you would like to exercise one of your data protection rights, please do not hesitate to contact us by email: CustomerHelp@moco.com.

We invite you to first share and discuss your concerns and complaints about how we handle your individual rights and use your personal data with us, so we can promptly address, and hopefully resolve your concerns and complaints.

Cookies Policy